Consulting 1

Realising Human Potential through...
Awareness, Belongingness & Commitment

Do you have a conscious culture or do you have an unconscious default culture? Are you aware of what is driving your culture and creating your brand in the market place, attracting the top talent, maximizing value and human potential? Internal employee experience is defined by the organizational culture. Who you are on the inside looks a lot like who you are on the outside.

Awareness through measurement creates new consciousness. When we measure things we are provided with data to make sense of the world around us. Feeling cared for creates a sense of belongingness and inner connection in people.

With awareness and belongingness comes trust and commitment. Altogether, awareness, belongingness, and commitment generate the organizational strength to tackle challenges together and achieve amazing results.


Map the Values

By mapping the values and behaviors of an individual, the current culture, and the desired culture, leaders learn what will fuel engagement and productivity.

Measure Cultural Performance

Measure the gap in performance between your current culture and the desired culture to create an action plan to increase efficiency.

Create a Winning Culture

Build a high performing, value-driven workplace that attracts, engages, and retains the top talent.

Cultural Transformation as a Strategic Tool

Use cultural transformation to support your top strategic initiatives and build awareness, belongingness, and commitment for change.

Create Cultural Capital

Investing in your corporate culture is the new business paradigm of the 21st century to help you with developing solutions in the best interest of the whole organization, stakeholders and Planet.

Building a High Performing Culture

– Interview with Richard Barrett

9 Steps to Building a High Performing Workplace Culture

9 out of 10 Strategic initiatives fail because leaders do not focus on changing the culture, values and behaviors. Join the elite who succeed. Here’s how to beat the odds with a step-by-step process that guides leaders through the cultural transformation process. Kick-start your change effort today! Sign up to receive the 9 STEPS TO BUILDING A HIGH PERFORMING WORKPLACE CULTURE Ebook.



Assess Your Values for Cultural Alignment and Strategic Success

High-Performing, values-driven organizations realize the importance of a nurturing, empowering culture that fosters creativity and innovation. We work with leadership teams and organizations to map, measure, and manage the current culture and identify the desired culture required to achieve strategic goals.
Our consulting services use the Cultural Transformation Tools (CTT) from the Barrett Values Centre. The CTT are among the most detailed and comprehensive cultural diagnostics commercially available, having been used in over 6000 organizations worldwide. They make the intangible – tangible!


Taking Care of People, Profit and the Planet

Having an inspiring vision and mission are powerful tools to create a sense of common purpose and commitment throughout the organization. It energizes people to reach their full potential and build a values-driven organization, being the best for the world.
We work with leadership teams and stakeholders from the whole organization to create inspiring visions, aligning strategies and plans.


“When I came across the Cultural Values Assessment (CVA) I knew it would be a powerful complement in developing our new culture. What I loved most about the CVA is the premise that when personal and workplace values are in alignment, you unleash human potential. It made a complicated task simple, delivered great quantitative data, and surfaced key themes which gave structure to our qualitative findings.” My personal compliments to Joanna who collaborated effortlessly with our partner agency when she got looped in midway. She managed to engage my entire team. If you want to level up with unbeatable culture advantage, do the CVA, do it yearly.”

– CC Puan

CEO Packet 1, Mobile Telecommunication Company, Malaysia

“I was mandated by Chelsea Foundation Board to lead efforts to establish a strategic planning process to equip our organization with the culture and tools to attain aspired results. I was recommended Joanna Barclay and have not regretted it! Joanna is a true professional and very passionate about facilitating cultural change and strategic planning. She is a joy to work with and you always feel totally supported in your efforts. An excellent facilitator, mentor and coach, she is calm, focused and caring and has kept us on track.”

– Enrico Valente

CEO, TIFOSI Motorsports Club

“An excellent facilitation by Joanna to our top 100 leaders from Volvo Group Trucks Asia & JVs. The leaders had a valuable session building values-based leadership to drive a high performing culture and promote high team engagement thereby leading to positive business results and contributing to customer success.”

– Christina Lu, Senior Vice President

HR & Communication, Volvo Group Trucks Asia & JVs

Discover Your Team’s Inner Genius